Disney+ to Crack Down on Account Sharing and Raise Subscription Prices

Disney is set to take stricter measures against those who share their Disney+ accounts with others starting next month. The company has officially announced that in September, there will be a more rigorous approach towards account sharing.

Details regarding the specific actions that will be implemented have not been revealed, but Bob Iger, the company's CEO, has indicated that they are examining how Netflix addressed its own challenges in acquiring additional paying subscribers. During a recent earnings call covered by The Verge, Iger expressed his admiration for Netflix's achievements, stating that replicating their success would be fantastic.

Furthermore, Disney also intends to increase subscription prices, although for now, this change will only apply to the U.S. market. Whether this price adjustment will extend to other regions remains uncertain.

Do you utilize account sharing on Disney+?